{"id":145507,"date":"2024-11-21T14:36:22","date_gmt":"2024-11-21T17:36:22","guid":{"rendered":"https:\/\/ligaagencia.com\/?p=145507"},"modified":"2025-10-08T11:21:46","modified_gmt":"2025-10-08T14:21:46","slug":"liga-p16-3","status":"publish","type":"post","link":"https:\/\/ligaagencia.com\/en\/jobs\/liga-p16-3\/","title":{"rendered":"Clear | Paulist\u00e3o 2024 \/ Vini Jr."},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row style-accent-bg row-container onepage-section\" data-label=\"Welcome\" data-name=\"welcome\" id=\"row-unique-0\"><div class=\"row-background background-element\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-inner\" style=\"background-image: url(https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/Copia-de-CLEAR-NO-PAULISTAO-2024.png);background-repeat: no-repeat;background-position: center center;background-attachment: scroll;background-size: cover;\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div><div class=\"row unequal col-no-gutter full-width row-parent\" data-height-ratio=\"full\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-dark\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_row row-internal row-container\"><div class=\"row row-child\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center column_child col-lg-12 single-internal-gutter\"><div class=\"uncol style-dark\" ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text top-t-bottom animate_when_almost_visible\" data-delay=\"200\"><h1 class=\"fontsize-338686 font-weight-600\" ><span>A Regra \u00e9 Clear &#8211; Paulist\u00e3o 2024 \/ Vini Jr.<\/span><\/h1><\/div><div class=\"clear\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row row-internal row-container\"><div class=\"row row-child\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center column_child col-lg-12 single-internal-gutter\"><div class=\"uncol style-dark\" ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" style=\" max-width:744px;\" ><div class=\"uncode_text_column text-lead bottom-t-top animate_when_almost_visible\" data-delay=\"600\"><p><strong>Client:<\/strong> Clear &#8211; <strong>Year:<\/strong> april\/2024<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row limit-width row-container\" style=\"z-index: 2;\" id=\"row-unique-1\"><div class=\"row double-top-padding double-bottom-padding single-h-padding row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center align_center_mobile column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_row row-internal row-container\"><div class=\"row row-child\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_center column_child col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\" ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"owl-carousel-wrapper\">\n\t\t\n\t<div class=\"owl-carousel-container owl-carousel-loading single-gutter\" >\n\t\t\t\t\t\t\t\t\t<div id=\"gallery-113872\" class=\"owl-carousel owl-element owl-height-auto\" data-navmobile=\"false\" data-navspeed=\"400\" data-autoplay=\"true\" data-timeout=\"3000\" data-stagepadding=\"0\" data-lg=\"3\" data-md=\"3\" data-sm=\"1\">\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\t\n<\/div>\n\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row style-color-jevc-bg row-container has-dividers\" id=\"row-unique-2\"><div class=\"uncode-divider-wrap uncode-divider-wrap-bottom z_index_0\" style=\"height: 150px;\" data-height=\"150\" data-unit=\"px\"><svg version=\"1.1\" class=\"uncode-row-divider uncode-row-divider-step\" x=\"0px\" y=\"0px\" width=\"240px\" height=\"24px\" viewbox=\"0 0 240 24\" enable-background=\"new 0 0 240 24\" xml:space=\"preserve\" preserveaspectratio=\"none\">\n\t\t<path fill=\"#ffffff\" d=\"M240,0v24H0V0H240z\"\/>\n\t\t<\/svg><\/div><div class=\"row unequal col-no-gutter no-top-padding double-bottom-padding no-h-padding full-width row-parent\"><div class=\"wpb_row shift_y_neg_quad row-inner\"><div class=\"wpb_column pos-middle pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\" style=\"min-height: 400px;\"><div class=\"uncell  vc_custom_1733423254497 single-block-padding style-color-jevc-bg\" style=\"border-left-width: 20px ;padding-right: 20px ;padding-left: 20px ;\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><div class=\"h3 object-size self-video fluid-object\" style=\"padding-top: 56.25%\"><div style=\"width: 640px;\" class=\"wp-video\"><video data-keepplaying class=\"wp-video-shortcode\" id=\"video-145507-1\" width=\"640\" height=\"360\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR.mp4?_=1\"><\/source><a href=\"https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR.mp4\">https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR.mp4<\/a><\/video><\/div><\/div><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-middle pos-center align_left align_center_mobile column_parent col-lg-6 double-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell double-block-padding style-color-jevc-bg\" ><div class=\"uncont\" ><div class=\"vc_row row-internal row-container\"><div class=\"row col-double-gutter row-child\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left align_center_mobile column_child col-lg-6 skin-links col-md-50 single-internal-gutter\"><div class=\"uncol style-light\" ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column text-lead text-color-xsdn-color\" ><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">In 2024, LIGA had the honor of building a successful journey with Clear Men in Brazil, marked by three high-impact moments.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The first took place in the opening quarter of the year, when Clear debuted as an official sponsor of the Paulist\u00e3o. From the announcement of the partnership, the brand set out to innovate through bold activations and a strong presence throughout the tournament. Highlights included on-field performances and special awards for goalkeepers. During the competition, LIGA\u2019s corporate team worked intensively to deliver outstanding communication results. Leveraging our expertise in the football ecosystem, we helped Clear connect with fans in an authentic way, creating narratives that aligned the brand\u2019s purpose with the sport \u2014 such as awarding the best goalkeeper saves of each round, a direct reference to the \u201cdefense\u201d Clear offers against dandruff. This analogy made the campaign more engaging and reinforced the brand\u2019s presence in a meaningful way. The campaign was further amplified through exclusive interviews, strategic activations and a robust PR effort.<\/span><\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-2\" data-row=\"script-row-unique-2\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-2\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row inverted-device-order style-color-xsdn-bg row-container\" id=\"row-unique-3\"><div class=\"row unequal col-no-gutter quad-top-padding no-bottom-padding no-h-padding full-width row-parent\"><div class=\"wpb_row shift_y_neg_quad row-inner\"><div class=\"wpb_column pos-middle pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" style=\" max-width:528px;\" ><div class=\"uncode_text_column text-lead text-color-jevc-color\" ><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The second major moment came in June, when Clear announced its new global ambassadors to the world: Vin\u00edcius Junior and Erling Haaland, two of the biggest names in world football today. The initiative kicked off in Rio de Janeiro with a large-scale projection in Copacabana and quickly made headlines, gaining global reach and prominent coverage in Brazilian and international sports media, including Spain\u2019s Diario AS.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">In September, the partnership gained even more momentum with the launch of a new shampoo variant in Brazil, starring Vini Jr., a global icon of the Brazilian national team and Real Madrid. Known worldwide for associating its campaigns with sports legends, Clear introduced a hydration-focused product led by an ambassador who embodies the strength and charisma of both the brand and the Brazilian people.<\/span><\/p>\n<p>\n<\/div><div class=\"uncode_text_column text-lead text-color-jevc-color\" ><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Together, these three moments reinforce the importance of strategic communication. Alongside Speakeasy Knowledge Brokers, we worked to ensure Clear\u2019s presence resonated far and wide, expanding its reach and strengthening its market positioning.<\/span><\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_center column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light shift_x_triple\"  ><div class=\"uncoltable\" style=\"min-height: 340px;\"><div class=\"uncell  vc_custom_1733422893772 no-block-padding\" style=\"padding-left: 20px ;\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C8Uzd3OPwmk\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/C8Uzd3OPwmk\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; 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571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/C8Uzd3OPwmk\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by LIGA (@ligaagencia)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-3\" data-row=\"script-row-unique-3\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-3\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-4\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"empty-space empty-quart\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-4\" data-row=\"script-row-unique-4\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-4\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-5\"><div class=\"row no-top-padding no-bottom-padding no-h-padding full-width row-parent\"><div 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https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_57-1536x1024.jpg 1536w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_57-2048x1365.jpg 2048w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_57-350x233.jpg 350w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_57-600x400.jpg 600w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_57-scaled-uai-720x480.jpg 720w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"tmb tmb-grid tmb-iso-h4 tmb-light tmb-overlay-text-anim tmb-overlay-anim tmb-overlay-middle tmb-overlay-text-center tmb-image-anim tmb-id-145831  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside animate_when_almost_visible alpha-anim\" data-delay=\"100\" data-speed=\"600\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 66.7%;\"><\/div><a tabindex=\"-1\" href=\"https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-scaled.jpg\" class=\"pushed\" data-caption=\"\" data-social=\"1\" data-deep=\"gallery-9751014\" data-notmb=\"1\" data-lbox=\"ilightbox_gallery-9751014\" data-external-thumb-image=\"https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-150x150.jpg\" data-lg-size=\"2560-1707\" data-lb-index=\"6\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-color-wayh-bg\" style=\"opacity: 0.5;\"><\/div><\/div><div class=\"t-overlay-wrap\"><div class=\"t-overlay-inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"t-overlay-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"t-overlay-text single-block-padding\"><div class=\"t-entry\"><i class=\"fa fa-plus2 t-overlay-icon\"><\/i><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" class=\"wp-image-145831\" src=\"https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-scaled.jpg\" width=\"2560\" height=\"1707\" alt=\"\" srcset=\"https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-scaled.jpg 2560w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-300x200.jpg 300w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-1024x683.jpg 1024w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-768x512.jpg 768w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-1536x1024.jpg 1536w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-2048x1365.jpg 2048w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-350x233.jpg 350w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-600x400.jpg 600w, https:\/\/ligaagencia.com\/wp-content\/uploads\/2024\/11\/CLEAR_81-scaled-uai-720x480.jpg 720w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" 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